TOURISM & CULTURE
Compare travel and culture rankings on world maps
How often do international visitors arrive, how much do they spend, and how many heritage elements are listed? Explore tourism flows and registered cultural and natural heritage from one category.
01 / HOW TO READ
Do not equate visitor flows with cultural value
Arrivals count trips rather than unique travelers, and receipts are affected by prices and exchange rates. Heritage counts reflect listed properties or elements, not a ranking of cultural worth, and multinational listings require careful interpretation.
02 / CHOOSE A RANKING
Travel & culture ranking maps
Open a theme to compare countries on a ten-level heat map and check the complete ranking, country values, reference years and sources.
International tourist arrivals
This counts international arrivals, not unique travelers, and country size and reporting practices matter.
View the international tourist arrivals ranking mapInternational tourism receipts
This is international visitor spending in current US dollars, influenced by arrivals, prices and exchange rates.
View the international tourism receipts ranking mapWorld Heritage sites
This counts listed properties; it does not rank cultural value, and transnational sites are counted for each country.
View the world heritage sites ranking mapIntangible Cultural Heritage entries
This counts UNESCO-listed living-heritage elements and safeguarding practices; multinational elements are counted for every participating country.
View the intangible cultural heritage entries ranking map03 / KEEP EXPLORING